Compana | enCloud9 | Dynamics 365 | Copilot | Case story

How Compana and enCloud9 Expanded Customer Engagement with Dynamics 365 and Copilot Studio

enCloud9 | Success Story | Dynamics 365 | The Schiff Group

Compana Pet Brands
St. Louis, MO
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Products Used:

  • Dynamics 365 Sales
  • Dynamics 365 Customer Service
  • Microsoft Copilot Studio
  • Dataverse
  • Microsoft Azure

enCloud9 Services:

  • Dynamics 365 Ongoing Support & Optimization

  • Copilot Studio / Chatbot Development

  • CRM & Customer Service Consulting

  • System Integration (including Shopify-related initiatives)

  • Licensing & Environment Management

Client Overview: Compana Pet Products is a growing organization focused on delivering high-quality pet products across multiple brands. With a complex technology environment supporting sales, customer service, and digital experiences, Compana needed a partner to help maintain and expand their Dynamics 365 ecosystem.

The Challenge: Compana had already invested in Microsoft Dynamics 365 to support both sales and customer service operations, but like many growing organizations, they faced a new challenge:

How do you move beyond maintaining the system and start using it to drive innovation?

Specifically, the team was looking to:

  • Improve customer engagement through digital channels
  • Explore AI-driven customer service capabilities
  • Ensure their CRM and service systems remained stable as usage scaled
  • Identify practical ways to extend Dynamics 365 into new areas, including eCommerce

At the same time, they needed a reliable partner to provide ongoing support while also helping them experiment with new technologies.

 Our Solution: 

  • Ongoing Dynamics 365 Support and Optimization – enCloud9 partnered with Compana under a continuous support model, providing guidance across their Dynamics 365 Sales and Customer Service environments.
  • Expanding into AI with Copilot Studio – As part of their innovation efforts, Compana worked with enCloud9 to explore Copilot Studio and chatbot capabilities.
  • Copilot Studio integration with Shopify, connecting customer interaction tools with eCommerce systems.
  • Supporting a Complex, Scalable Environment – Compana’s environment included multiple Dynamics 365 applications and supporting technologies, including: Dynamics 365 Sales and Customer Service, Customer Service Chat, Dataverse database and file storage, Azure-based infrastructure. enCloud9 helped ensure these systems worked together effectively, scaled with Compana’s business needs and supported both operational stability and future innovation.

Results Achieved: While the engagement is ongoing, Compana has already seen meaningful progress in how they use Dynamics 365. Compana reported that they now have a more stable, supported Dynamics 365 Sales and Customer Service environment, the ability to explore and test AI-driven customer engagement, and Early adoption of Copilot Studio and chatbot capabilities. They also noted improved alignment between CRM, customer service, and digital channels. Compana appreciates having a trusted partner to support both day-to-day needs and new initiatives.

Final Thoughts: Compana’s experience reflects a different kind of success story—one focused not on a single implementation, but on continuous improvement and innovation.

By combining ongoing Dynamics 365 support with forward-looking initiatives like Copilot Studio and chatbot development, enCloud9 has helped Compana move beyond maintaining their systems to actively evolving them.